Billionaire God of War novel (Jiang Ning)
Chapter 596 Resistance

For the past few decades, the industry standard was always set by the overseas markets, because their products represented the best the world could offer.

They decided on everything, and even though this country used their standard, they had to pay fees to do so.

Overseas brands always had a place in the local market and were always able to compete with local brands for market share and a chance to expand. But nobody had been able to protest against this.

In fact, most people had gotten used to this already. Even the local production lines tried to butter up to the overseas brands in hope of getting a share, and didn't dare to think about setting their own industry standard anymore.

Now, Lin Group had come out publicly to say that they wanted to set their own standard within the country and wanted to make sure it was even higher than the standards set overseas. But they were met with nothing but sarcastic remarks and jeers.

Many retailers started to waver. Many people were calling them to ask if Lin Group was going to challenge the current industry standard.

It seemed like if Lin Group really did this, Lin Group was being ridiculous and they instantly lost faith in Lin Group.

"Lin Group has gone mad and their ideas are too lofty. This is as good as digging their own grave. I think it's too dangerous to work with them!"

"Why do they even want to challenge the existing industry standard anyway? All the major players in the market are supported by huge amounts of investments from overseas, so why is Lin Group doing this?"

"If you decide to call this deal off, aren't you afraid of offending the Gao family? I hear that this Lin Group is very close to the Gao family!"

"Humph, the Gao family is very powerful in the illegal circle, but do you thnk they will dare to control the businesses in the legal circle? They don't have that sort of guts!"

The resistance was becoming stronger and stronger.

In just a few days, all the businesses that had already agreed to work with Lin Group started to hesitate.

It was hard for them to continue working on account of Gao Yali. After all, someone from the illegal circle wouldn't dare to publicly affect their businesses in the legal circle.

They only had one request - they wanted Lin Yuzhen to give up setting her own industry standard and to do business just like everyone else.

Otherwise, they were going to call this deal off.

More than a dozen business partners were now seated in a meeting room in Lin Group's Shenghai office.

The atmosphere in the room was quite poor, and everyone seemed a little angry.

They didn't support the way Lin Group wanted to do things, and didn't understand their motivations.

"CEO Lin, is there any significance in doing something like this?" one of them spoke up. "Isn't it enough to just make profits? Why bother thinking so much? Do you know how much you have to sacrifice in order to create a new standard? We can't take such a big risk with Lin Group!"

"Exactly! Even though we are using someone else's standard and we have to pay to use it, this is within our threshold. It's not as if we hadn't tried setting our own standard before. It never gained recognition!" "Even the consumers only accept the international standard, so why lose money over something like this?"

They all kept talking in hope of persuading Lin Yuzhen to change her mind.

To them, this was a meaningless endeavor that would waste time, energy and money, and it wouldn't give good returns in the end.

And it if failed, they wouldn't just lose money. They would also have missed the best time to sell the product and new products from overseas would have caught up with them. When that happened, how were they going to compete?

Their share of Shenghai's market would be snatched away by their competitors immediately.

"CEO Lin, you're still young and I can understand that you have a lot of ideas right now, but this is really not practical."

"It's good to have ambition, but you have to be practical too. I'm sorry for being so direct, but given Lin Group's current ability, trying to achieve this aim is honestly a foolish and impossible idea!"

Since Lin Yuzhen wasn't talking, everyone else started getting heated up.

Someone even slammed the table.

"CEO Lin, if you don't take this decision back, then we will call off this deal and call off our partnership! I'll continue to be a

distributor for overseas brands, and I won't sell your new product!"

"That's right, we'll cancel our deal! We can't take this risk!"

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